AU Social Media Organizations Fundamental Role & Promotion Management Discussion
Question Description
Social Media OrganizationsVisit the following social media industry websites and familiarize yourself with the size of the social media world. Then, answer the questions for each site.What is the purpose of the organization that sponsors this site?Who is (are) the intended audience(s) of this site?Who makes up the organization’s membership? It’s constituency?How important do you feel this organization is to the advertising industry (1 – not at all important, 5 – extremely important)? Support your answer.Word of Mouth Marketing Association: http://womma.org/ (Links to an external site.)What is the purpose of the organization that sponsors this site?Who is (are) the intended audience(s) of this site?Who makes up the organization’s membership? It’s constituency?How important do you feel this organization is to the advertising industry (1 – not at all important, 5 – extremely important)? Support your answer.International Network for Social Network Analysis: www.insna.org (Links to an external site.)What is the purpose of the organization that sponsors this site?Who is (are) the intended audience(s) of this site?Who makes up the organization’s membership? It’s constituency?How important do you feel this organization is to the advertising industry (1 – not at all important, 5 – extremely important)? Support your answer.Social Media Metrics: http://www.kissmetrics.com (Links to an external site.)What is the purpose of the organization that sponsors this site?Who is (are) the intended audience(s) of this site?Who makes up the organization’s membership? It’s constituency?How important do you feel this organization is to the advertising industry (1 – not at all important, 5 – extremely important)? Support your answer.
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