COMM 202 University of Maryland Global Campus Uber Marketing Analysis Paper

Question Description

I attached one of the assigned reading that was mentioned below.

After studying the assigned readings for week 5, synthesize what you have learned by completing the following in essay format. Search online and find a website for an organization that has a campaign promoting a core issue that interests you (for example: The Red Cross and need for blood donations. NOTE: You may not use the example assignment just named here.).

Start your essay with a short overview of the organization and the issue (just a few lines) and then consider the topics we have covered in this weeks readings and discuss how they are reflected in what you see on this website.

What clear messages do you see?

What audiences is the institution trying to reach?

How has technology affected the way this organization presents itself?

Consider issues of Media Ethics and how they are represented or manifested in the website. Draw on examples offered on that website to support your observations. Specifically consider the content of 21^st Century Communication: A Reference Handbook: Chapter 77: “Theories and Effects of Public Relations,” under the section Assumptions and Lay Theories. Which of these theories does the content of your chosen site most closely align with? Why? Explain your answer.

The essay should be in 12pt type, no more than 2 pages in length, double spaced. Approximately 500-600 words, and must be properly cited throughout the paper in APA format and must contain a Reference List. Support your responses with research from the Learning Resources.

Submit your response in the file submission area for this assignment. If you choose to add a file by attaching an MS Word or PDF document, please also copy and paste your response into the comments area.

Deadline: Submit this assignment in Assignments by Tuesday, Week 5.



^{Have a similar assignment? "Place an order for your assignment and have exceptional work written by our team of experts, guaranteeing you A results."}

Our Service Charter

1. Professional & Expert Writers: Eminence Papers only hires the best. Our writers are specially selected and recruited, after which they undergo further training to perfect their skills for specialization purposes. Moreover, our writers are holders of masters and Ph.D. degrees. They have impressive academic records, besides being native English speakers.

2. Top Quality Papers: Our customers are always guaranteed of papers that exceed their expectations. All our writers have +5 years of experience. This implies that all papers are written by individuals who are experts in their fields. In addition, the quality team reviews all the papers before sending them to the customers.

3. Plagiarism-Free Papers: All papers provided by Eminence Papers are written from scratch. Appropriate referencing and citation of key information are followed. Plagiarism checkers are used by the Quality assurance team and our editors just to double-check that there are no instances of plagiarism.

4. Timely Delivery: Time wasted is equivalent to a failed dedication and commitment. Eminence Papers are known for the timely delivery of any pending customer orders. Customers are well informed of the progress of their papers to ensure they keep track of what the writer is providing before the final draft is sent for grading.

5. Affordable Prices: Our prices are fairly structured to fit in all groups. Any customer willing to place their assignments with us can do so at very affordable prices. In addition, our customers enjoy regular discounts and bonuses.

6. 24/7 Customer Support: At Eminence Papers, we have put in place a team of experts who answer all customer inquiries promptly. The best part is the ever-availability of the team. Customers can make inquiries anytime.