University of South Florida Global Marketing and Blockchain Discussion
Question Description
Submit a 4 page paper (APA style) describing the issue of Blockchain transaction speed: how can speed be increased and how will loyalty programs becomes more innovative?
Readings:
- Can Blockchain Tech Change AdTech? https://www.martechadvisor.com/articles/ads/can-blockchain-tech-change-adtech/
- Blockchain Scalability: When, Where, How? https://blockgeeks.com/guides/blockchain-scalability/
- Blockchain Will Transform Customer Loyalty Programs https://hbr.org/2017/03/blockchain-will-transform-customer-loyalty-programs
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