Ashford University Popular and Scholarly Sources Paper
Question Description
Define
Profitability Ratios
- Gross Margin
- Operating Margin
- Return on Assets
- Return on Equity
- Explain at least five differences between popular and scholarly sources used in research.
- Locate and summarize one peer-reviewed, scholarly source from the Ashford University Library and one popular source that pertain to your Final Paper topic. In your summary of each article, comment on the following: biases, reliability, strengths, and limitations.
- From the sources you summarized, list and explain at least five visual cues from the peer-reviewed, scholarly source that were not evident in the popular source.
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