MGT 401 Saudi Electronic University Strategic Management Discussion
Question Description
From real national/international market, select any type of strategic alliance between two firms and answer the following questions:
- Briefly introduce your chosen firms, partners of alliance (Industry, nationality, size ). (1Mark)
- What type of strategic alliance that form your selected firms? Explain its different reasons. (1Mark)
- Is this alliance successful? Justify. (1.5Mark)
- What is the method used by the firms to manage their cultures after alliance? underline the pros and cons of this method.(1.5Mark)
- Students must mention question number clearly in their answer.
- Late submission will NOT be accepted.
- Avoid plagiarism, the work should be in your own words, copying from students or other resources without proper referencing will result in ZERO marks. No exceptions.
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