Middle Tennessee State University Television and Targeted Ads Discussion
Question Description
Nielsen looks to make targeted advertisinglong the remit of Google and Facebookwidespread on TV
By: Joe Flint | November 10, 2020
Questions:
- Discuss the impact of having Targeted Ads on Network TV on consumers and advertisers:
- Do you feel ads targeted specifically to you will make you more engaged with the ads or programs watched?
- What industries do you feel will benefit the most from having their marketing mix be more targeted to their top consumers?
- Finaly what do you see as the downside of this potential change in TV marketing? or Will this change the Marketing Mix?
and 2 shorts answer
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